

EXPERIENCE
I’ve spent the last four years working across in-house roles, agencies, and consulting, leading teams and supporting business owners directly. I’ve also trained agency owners and marketing teams, helping them improve performance with a stronger commercial focus.
Ecommerce has always been my core specialism and remains where I do my best work. I focus on growth strategy and end-to-end digital marketing management, rather than isolated channel execution.
Alongside consulting, I’m also a company director and acting CMO within my own business. That experience shapes how I work with clients. I approach decisions as an operator, not just a marketer.
Hi I'm Tom, founder of Soma Digital. I help founders and CEOs grow their businesses using digital channels, with a clear focus on return on investment and commercial outcomes.